Resources, specifically
cash, is the lifeblood of a business, so it’s important to always
keep it flowing properly in and out of your enterprise. The process
of supervising this flow is referred to as cash flow management.
Regardless of whether you’re running a giant multinational
corporation or a simple small business, you will need to familiarize
yourself with the principles of cash flow management.
Cash Flow vs. Profit
Don’t mistake revenue or
profit for cash flow –
this can lead to disastrous results in your business’ financial
state. You earn revenue through your products and services, and as
long as you have already billed a customer, you already have profit.
Nevertheless, the only way you can use this revenue to further your
business’ existence is if you actually have the cash on-hand –
this is cash flow.
Balance Inflow and
Outflow
The ‘flow’ part of the
term refers to the fact that there should be a constant stream of
cash coming in from your clients or debtors and getting out and into
the hands of your creditors. Don’t just pay everything in one go,
since your cash inflow might have a difficult time catching up.
Balance is key.
Don’t Clog Up
While you shouldn’t rush
the outflow until you’re drained of ready resources, it’s also
important that you don’t accumulate cash and just keep it stagnant.
Instead, plan out investment opportunities to let your surplus cash
keep working for you while you don’t have a need to spend it yet.
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